Product Placement Do's & Don's: Getting Your Jewelry on TV, Movies & Celebrities On Demand Web Seminar

Grow your jewelry business with helpful tips for product placement.
SKU: EP9929

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Join Lapidary Journal Jewelry Artist contributing writer Cathleen McCarthy for her web seminar dedicated to teaching must-know tips for getting your jewelry in popular TV shows and movies. Learn important steps to the big (and small) screen, discover tools and techniques that will get you on the radar of folks who outfit the stars, learn what works and what doesn't when it comes to jewelry product placement, and more. Grow your jewelry business with these innovative ideas for putting your jewelry in front of thousands of people.

In this web seminar you'll learn how to:

  • Replicate the success of designers who routinely land their jewelry designs on TV and movies.
  • Build relationships with celebrity stylists.
  • Work with product placement agencies that specialize in jewelry.
  • Identify shows and characters that are a fit for your designs.
  • Track and promote public appearances of your jewelry with screenshots.
  • Share your successes on social media, and use viral images to help grow your business.
  • And more!
Additional Info
Additional Info
SKU EP9929
Product Type Video Download
Author/Designer Cathleen McCarthy
Customer Reviews (1)
Do Not Bother
From the title you get the impression that this will relay some real pearls of wisdom. You expect some sort of insider knowledge on how to get your jewelry seen, this is not the case. The video is about 1 hr. long and it seems as if 53 min. are devoted to Luprocks. The problem is, if you have ever given product placement any kind of consideration Luprocks is already on your radar. To add insult to injury (or perhaps this video is just very old) the person speaking gives incorrect information on being able to pay monthly to "try out" a Luprocks subscription for 6 months. Luprocks offers subscriptions from $1200 -$12,00 per year paid in advance. Which is fine, if you can afford to take a chance on something that is NOT guaranteed to get your items placed and that is the route you want to take. However, this video says NOTHING about any other avenue of getting exposure for your brand. This "seminar" consists of 5-8 slides that lay stagnant far too long and hold little interest.

It is clear the speaker is friends with the owner of Luprocks and she is mentioned numerous times. They even did some sort of Twitter event right after taping. This should have been called what it is which are the Do's and Dont's of Luprocks.

Do yourself a favor and spend ten minutes online researching product placement or go to the Luprocks website and read about what they do first hand. It will save you $10!

Really disappointed with every aspect of this seminar.
Review by c. a. (Posted on 12/1/2014)
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