Lisa’s List: Memorable Magazines You Might Have Missed!
When I first interviewed at Interweave HQ in 2005, I was 23 years old, a recent library-school drop-out, and I had a really weird, grown-out pixie cut. I wore Mary Janes with a kitten heel that I had bought specially for the big day. I can’t walk in heels. Never quite figured that out. And the old Interweave office had this open-air staircase that stood prominently at one end of the lobby atrium, with two floors worth of cubicles facing it, and I followed the nice HR lady down those stairs, falling in my Mary Janes, and I swung my weird emo hair across my eyes and I HAD NO IDEA I’D STILL BE WORKING HERE 12 YEARS LATER. And the folks who looked up from their cubicles to see that hot mess of a baby editor, falling down the stairs, probably thought to themselves: “I wonder if there are any cookies left in the breakroom.”
ANYWAY. Here we are, 12 years down the road, and my buddy over in Marketing says to me, “We’re having a magazine sale. Do you have any thoughts about that?” AND OF COURSE I DO. I’ve worked on so many issues of Interweave magazines over the years, and there are some real gems in the archives.
And they’re on SALE! So let me dig out some of my faves for you, some you might have missed—grab ‘em while they’re hot!
GREAT OLD INTERWEAVE MAGAZINES YOU SHOULD CHECK OUT
The first issue of this now-beloved magazine was the brainchild of editor Eunny Jang and editorial director Karin Strom. It was an instant hit and remains one of our most popular titles today. I didn’t work on this issue, but I eventually became editor of knit.wear in 2011.
In 2013, I was editor of Interweave Knits magazine, and that included the annual holiday issue. The holiday issue was always a beast for me—it requires A LOT of patterns, which means a lot of photos, many including child models and Christmas décor in beautiful homes. So the shoots were just a big project to manage. But I love how this pattern collection and the photography turned out. After this issue, we started to reduce how many patterns we include in the holiday issues—so this is one of the last big ones!
This issue of our flagship crochet magazine represents the first frequency issue for the brand. What does that mean? Well, previous to spring 2006, Interweave Crochet was an annual special publication of Interweave Knits. In 2006, we went to four times a year and offered a subscription. I was knitting project editor at the time and helped set up the tech-editing and pattern-writing program for the crochet team. CROCHET PATTERNS ARE REALLY DIFFERENT FROM KNITTING ONES. Whew.
Knitscene started as a special issue in 2005, when I was new to Interweave and working as editorial assistant on the knitting team. As the brand grew, and as I grew as an editor, it eventually went to four times a year and I became the editor. It took me a few years to figure out how to curate strong pattern collections, and this issue really represents my growth in that regard. This issue was a big success and I think the designs still resonate with knitters today.
When one editor leaves and a new one takes over, there’s a bizarre hangover effect. Since we plan issues so far in advance, an editor can produce an issue, leave, and be replaced, and then that issue finally hits newsstands. This one-time magical little magazine is an example of that—former knitscene editor Amy Palmer put the collection together, then left us, and new editor Hannah baker took over from the photoshoot onward. So it’s a cool mash-up of their visions, and I think it’s a pretty rad issue. The work she did on Handmade informed all of Hannah’s decisions moving forward with knitscene, and she’s doing a great job!
The Accessories special issue only released a few times, and has long been retired. But this was a jam-packed issue, and my first go at editing an issue of Interweave Knits. The look skewed a little “young and hip” according to my boss, which I owed to all my time working on knitscene then. So this issue is an anomaly in style, but includes some great accessory designs—including the Arabesque Beret, which I have personally knitted 3 times. It’s such a fun project. When I shifted fulltime from knitscene to Interweave Knits, later on, I used the lessons I had learned on this issue, and avoided skewing too KEWL.
2007 was a huge year for Interweave Knits. We put out some of our biggest and best-selling issues of all time that year under editor Pam Allen. It was pre-Ravelry and pre-recession. And Norah Gaughan designed the Tilted Duster for this issue and it made the cover. THE WORLD WENT MAD OVER THE TILTED DUSTER. And it just so happens, this would be the last issue under Pam Allen. It was quite the send-off!
In 2013, we launched this fun novelty magazine that turned out to be a hit. We went on to produce 5 more issues of the magazine, and expanded into other fan-fave topics such as Harry Potter, Downton Abbey, and more.
This is one of the best-selling issues of any crochet magazine we’ve ever published.
Out of the issues of Interweave Knits I edited, this is my favorite.
Fall 2016 marked the 20th birthday of Interweave’s flagship knitting magazine, and on top of that milestone, this issue marked newish editor Meghan Babin really coming into her own as director of the brand. This issue is fab!
Grab some of these older magazines and walk down memory lane. You might be surprised how timeless the patterns are, and how much wonderful information is contained these pages.
Lisa’s Favorites Can Be Yours!