WIP Wednesday: How to Crochet Gifts & Still Post on Social Media

I ♥ Instagram. It’s my favorite social media platform to connect with family, friends, authors, and artists. I love scrolling my feed and seeing everything from cute photos of my cousin Jenna’s triplets to Sandra Eng’s latest crochet mandala.

While I’m scrolling and admiring others’ photos, I also do my fair share of posting (cough, 3,600+ photos to date, cough). As gift-making season approaches, posting on social media becomes challenging. How do I share my current WIPs when the recipient follows me?

I have a few strategies that work for me.


The first rule of crochet gifts and posting on social media is that you absolutely cannot let on that you’re gift crocheting. A photo caption that reads “Just cast on for a gift I can’t wait to give” is going to have every friend with a birthday within 2 months wondering if it’s a gift for him or her.

You’ve got to play it cool with your captions and get clever in your comments. From your first chain to the last single crochet, never let on that the project isn’t being selfishly made for you. Focus on how dreamy the yarn is to work with, or how the easy a lace repeat is—whatever it takes to keep your curious cousin from figuring out you’re making her the hat she admired at the family reunion. If she comments, “Is that for me?” deny everything. Blame the dog if you need to. Reply, “The puppy ate my favorite hat so I’m making a new one.” If you don’t have a dog, pretend the neighbor’s dog was visiting.

crochet gifts

From the first chain to the last pull through, don’t let on that you’re crocheting a gift. Image by Project Editor Susanna Tobias.


As you advance through a project, what you’re making is going to become more and more obvious; you can only hide that you’re crocheting a gorgeous blanket for so long. That’s when you need to start distracting from your project with pretty props.

A popular trend in crochet posts on social media is a WIP beautifully crumpled on a side table with a perfectly styled pot of succulents or vase of flowers, sometimes with a steaming mug of tea alongside. When crocheting gifts, props are a great way to distract from what’s really going on (which in my case is often downing that cuppa to speed through a project before a gift-giving deadline). If you don’t have a green thumb and your florist is out of your favorite flowers, I find cats often make good distractions as well.

Associate Editor Sara Dubek distracts from her warm woolen mitten project with tea and succulents.


Masking color or removing it all together dramatically change the look of your makes; use it to your advantage. For example, last year, my mom had no idea I was knitting her a shawl in her favorite color when she liked a photo I posted. Why? I ran a simple black-and-white filter on it.

I highly recommend this technique when you’re crocheting a special bridal gift. Crisp white yarn is a dead giveaway that something is being made for a bride. When you run filters on your posts, white becomes a funny shade of pink or an odd shade of blue and your secret is safe.

Susanna masks the color of her cable crochet make with a simple black and white filter.


The last trick I use to crochet gifts and still post about my project is to go in for an extreme close-up. Getting so tight to a project that you can count the stitches but you can’t tell what the project truly is offers up a juicy yarn photo for friends to drool over while still disguising your work.

A tight crop and extreme close-up hides a WIP while still providing viewers a beautiful photo. Photo provided by Editorial Director Kerry Bogert.


I’ve found that you can’t count on the recipient to take a photo of their gift, so before you wrap and give your crocheted gift, be sure to snap a few FO photos to post after the giving. After obscuring your WIP for so long, it’s nice to finally share a piece you loved so much you gave it to a loved one.

How to do veil your crocheted gifts and still post on social media? We’d love to hear! Share in the comments below.

-Kerry Bogert
Editorial Director, Books

The perfect projects for crochet gifts couldn’t be easier to find!

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One Comment

  1. Brenda T at 9:22 pm September 21, 2017

    Please share where to purchase the pretty fall yarn in the first image with blog post title. Great article! Thanks.

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