Pantone Color of the Year 2019: What Do You Think?
The announcement of the Pantone Color of the Year seems to have a way of polarizing the public. The 2019 selection is no exception. Living Coral is orangey-pink, just a shade under what might be considered a neon hue. Enthusiasts of the selection are using words like “vibrant” to describe it. Those that reject the selection are not mincing words. Slate Magazine, for instance, opens its review of Living Coral with the statement, “Something insidious is going down at the Pantone Color Institute.”
I decided to draw input from a variety of positions at the Interweave office on the merits of Living Coral. Our staff is comprised of technical editors, graphic designers, editorial and content professionals. This is a cross-section of humans that share one thing: a passion for crafting. But just as the crafts we choose have variety, so does our taste. We couldn’t possibly all love Living Coral. Read on for Interweave team thoughts on the Pantone Color of the Year 2019.
Editorial Coordinator, Books
I’m actually kind of excited about Living Coral. While I’m not planning on dressing myself from head to toe in this tone, I can see it making a fantastic accent color. It’d be perfect for bringing a pop of warmth into neutral pallets like the Stone Path blanket from The Art of Crochet Blankets.
Technical Editor, Beadwork Magazine
Living Coral is a distinct and evocative color — it transports me to happy memories of Florida vacations. It also nods to the endangered status of the living corals in our oceans and, I hope, helps bring awareness to that cause! You’ll see this color in lots of upcoming Beadwork magazine projects, so keep your snorkeling masks unfogged!
Social Media Manager, Yarn, Specialty Fiber, and Beading
I love coral, and it’s a flattering color for lots of different skin tones, so I’m really excited about this Color of the Year! The golden undertone of this particular shade gives it a great vibrancy that holds the eye. Ten out of ten on this selection. I would wear it all year long.
Editorial Director, Books
My gut reaction to the 2019 Color of the Year is, “no, no, no.” I am not a fan. To me, the Color of the Year needs to be a hue that breaks through seasonal boundaries and is appealing any month of the year. Living Coral screams late-spring and would feel out of place in wearables into fall and winter. #teamnavy
Associate Editor, Knitting
I love it! My wardrobe mostly falls into the “My Little Pony” palette, and this fits right in. It’s a bright, cheery color that adds a little zip to your day. I even have yarn this color in my stash, so I am already on trend for this year.
Web Producer, Knitting & Crochet
Maybe it’s because I just started watching season 2 of The Marvelous Mrs. Maisel and the title character wears a lot of shades of pink, but I love this pick. It’s perfect for an accessory item like the Coral Flame Wrap. Pair it with a little black dress for a pop of color, or with another bold hue (like emerald green) for a fabulous vintage vibe.
Managing Editor, Knit & Crochet
I’m excited about Living Coral! It’s the bright, energizing color we need in these often dark times. I don’t know if I’d go so far as to say it’s “life-affirming,” as the Pantone folks do, but it’s happy and warm and fun, and some days that’s all we can ask for.
Web Producer, Mixed Media, Jewelry and Quilting
The pinkish-coral shade of “Living Color” feels breezy, cheerful, and comfortable to me. It was one of my grandmother’s favorite colors, so naturally it makes me smile. If I slant my laptop screen a bit, though, it looks orange. Ick! I’m not a fan of orange. Which way would you rather look at the screen?
Editor, Interweave Crochet & Wool Studio
I’m psyched about the color choice for the year. Fits in really well with some spectacular projects in upcoming crochet issues (*hint*hint* you won’t want to miss them!!!).
Editor, Interweave Knits
I am not into this. It should be used only as an accent color for a project and never the main color. Ew.
Group Editorial Director, Bead & Jewelry
It’s been my experience “the” color has a way of shifting people’s attention—whether it’s a color people like or don’t—but it’s nice when it’s a color everyone loves. This year my feeling was: “Phew. Living Coral!” Even though I’m not a pink person, and even if you’re not a pink person, this color has vibrance and a ring to it that lifts your spirit. Find a way to bring this color into your world and enjoy the peace it offers.
As for me, I am simply not the biggest fan of this selection. To envision a full sweater in this orangey-pink disaster is just too much. My internal dialogue of “why” cannot be suppressed as I stare at this hue. Additionally, Pantone’s move to try and make their selection about our dying coral reefs seems like an afterthought, not an authentic gesture. I declare a misstep.
But hey, that’s just me. What do you think of the Pantone Color of the Year 2019?
Craft on, crafters –
Online Content Manager, Crafts Group